Music entrepreneurship / Allan Dumbreck and Gayle McPherson
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| رقم التسجيلة | 8714 |
| نوع المادة | book |
| ردمك | 9781472525406 |
| رقم الطلب |
ML 3795 .D945 |
| المؤلف | Dumbreck, AllanMcPherson, Gayle |
| العنوان | Music entrepreneurship / Allan Dumbreck and Gayle McPherson |
| بيانات النشر | London: Bloomsbury Methuen Drama, 2016. |
| الوصف المادي | 314. p |
| المحتويات / النص |
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| المستخلص |
"The music industries hinge on entrepreneurship. The recent, rapid convergence of media and the parallel ongoing evolution of music businesses have again seen the focus shift to independent companies and individual entrepreneurs. Opportunities tend not to be advertised in professional music and practically everyone begins on their own: forming a band, starting a record label, running events, or building a website. But it's not an easy territory to navigate or get a handle on. Music Entrepreneurship features an analysis of the changing landscape of the music industries and the value of the entrepreneur within them through a series of focused chapters and case studies. Alongside contributions from key academics across the globe, expert contributors from across the industry highlight successful entrepreneurs and offers practical help to the reader trying to navigate the business. Sectors examined include: the value of the music industries, recorded music, live events, branding in music, artist management, and digital distribution."
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| المواضيع | Music tradeMusic entrepreneurship |
| LDR | 00105cam a22001813a 4500 |
| 020 | |a 9781472525406 |
| 050 | |a ML 3795 .D945 |
| 100 | |a McPherson, Gayle |
| 100 | |a Dumbreck, Allan |
| 245 | |a Music entrepreneurship / |c Allan Dumbreck and Gayle McPherson |
| 260 | |a London |b Bloomsbury Methuen Drama, |c 2016 |
| 300 | |a 314. p |
| 505 |
|a
|
| 520 |
|a "The music industries hinge on entrepreneurship. The recent, rapid convergence of media and the parallel ongoing evolution of music businesses have again seen the focus shift to independent companies and individual entrepreneurs. Opportunities tend not to be advertised in professional music and practically everyone begins on their own: forming a band, starting a record label, running events, or building a website. But it's not an easy territory to navigate or get a handle on. Music Entrepreneurship features an analysis of the changing landscape of the music industries and the value of the entrepreneur within them through a series of focused chapters and case studies. Alongside contributions from key academics across the globe, expert contributors from across the industry highlight successful entrepreneurs and offers practical help to the reader trying to navigate the business. Sectors examined include: the value of the music industries, recorded music, live events, branding in music, artist management, and digital distribution."
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| 600 | |a Music entrepreneurship |
| 600 | |a Music trade |
| 910 | |a libsys:recno,8714 |
| العنوان | الوصف | النص |
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