HD30.28.L54

Chapter 1: Increasing headwinds Chapter 2: The evolution of constraint headwind Chapter 3: Current and future constraint headwinds Chapter 4: Proactive approaches emerge Chapter 5: Transitioning from linear flow to a circular economy Chapter 6: Charting a prosperous path forwards Chapter 7: The rationale for sustainable strategy Chapter 8: Sustainable innovation Chapter 9: Establishing a sustainability compass Chapter 10: Sustainability principle #1: prevent waste Chapter 11: Sustainability principle #2: improve quality Chapter 12: Sustainability principle #3: optimize systems Chapter 13: Sustainability principle #4: restore value 1 Chapter 14: A call for leadership

Headwinds of Opportunity‌ goes beyond philosophical and academic discussion of business sustainability to offer strategic guidance regarding how to make all types of organizations function more sustainably while simultaneously improving their competitiveness. It differs from other books in that it approaches sustainability as an innovation – an innovative way of conducting business. The book is informed by time-tested principles of innovation diffusion that can be effectively applied to drive change. It places considerable emphasis on the "how-to"‌ aspects of sustainability improvement and how they can be used to increase effectiveness.