Image

Management : an introduction / David Boddy

عدد النسخ: 1 عدد النسخ المعارة : 0 عدد النسخ المتاحة للاعارة : 1
رقم التسجيلة 5957
نوع المادة book
ردمك 9781292004242
رقم الطلب

HD31.B583

المؤلف Boddy, David

العنوان Management : an introduction / David Boddy
بيان الطبعة 4th ed
بيانات النشر Harlow, England: Pearson, 2014.
الوصف المادي xxiii, 685 p
ملاحظات

Includes bibliographical references and index

المحتويات / النص

Preface to the first edition Preface to the sixth edition Guided tour of the book Guided tour of MyManagementLab Acknowledgements Part 1 An Introduction TO managment 1 Managing in organisations 2 Models of management Part 1 Case: Apple Inc. Part 1 Employability skills Part 2 The environment of Mangement 3 Organisation cultures and contexts 4 Managing internationally 5 Corporate responsibility Part 2 case: BP Part 2 Employability skills Part 3 Planning 6 Planning 7 Decision making 8 Managing strategy 9 Managing marketing Part 3 case: The Virgin Group Part 3 Employability skills Part 4 Organising 10 Organisation structure 11 Human resource management 12 Information systems and e-business 13 Creativity, innovation and change Part 4 case: The Royal Bank of Scotland Part 4 Employability skills Part 5 Leading 14 Influencing 15 Motivating 16 Communicating 17 Teams Part 5 case: British Heart Foundation Part 5 Employability skills Part 6 Controlling 18 Managing operations and quality 19 Performance measurement and control 20 Finance and budgetary control Part 6 case: Tesco Part 6 Employability skills Glossary References Index

المستخلص

The sixth edition of this well-respected text has been revised and updated to incorporate the latest research and most recent and relevant examples and illustrations. It is written for students on undergraduate and postgraduate degree programmes, or undertaking professional qualifications

المواضيع Management