The art of the show : an introduction to the study of exposition management / Sandra L. Morrow
| رقم التسجيلة | 2769 |
| نوع المادة | book |
| ردمك | 0965798208 |
| رقم الطلب |
T396.M67 |
| المؤلف | Morrow, Sandra L |
| العنوان | The art of the show : an introduction to the study of exposition management / Sandra L. Morrow |
| بيانات النشر | Dallas, Tex: IAEM Foundation, 1997. |
| الوصف المادي | xx, 599 p : 25 cm ; ill |
| ملاحظات |
Includes bibliographical references and index |
| المحتويات / النص |
Chapter 1: Definition and perspectives Chapter 2 : A History Chapter 3 : How it works Chapter 4 : A marketing medium Chapter 5 : A Marketable service Chapter 6 : Creating the marketplace Chapter 7 : At the beginning Chapter 8 : It's initial development Chapter 9 : Legal obligations Chapter 10 : Location, Location Chapter 11 : Service contractors Chapter 12 : Floor plans & Layouts |
| المواضيع | Trade shows - Management |
| LDR | 00095cam a22001573a 4500 |
| 020 | |a 0965798208 |
| 050 | |a T396.M67 |
| 100 | |a Morrow, Sandra L |
| 245 | |a The art of the show : |b an introduction to the study of exposition management / |c Sandra L. Morrow |
| 260 | |a Dallas, Tex. |b IAEM Foundation, |c 1997 |
| 300 | |a xx, 599 p.: |b ill.; |c 25 cm |
| 500 | |a Includes bibliographical references and index |
| 505 | |a Chapter 1: Definition and perspectives Chapter 2 : A History Chapter 3 : How it works Chapter 4 : A marketing medium Chapter 5 : A Marketable service Chapter 6 : Creating the marketplace Chapter 7 : At the beginning Chapter 8 : It's initial development Chapter 9 : Legal obligations Chapter 10 : Location, Location Chapter 11 : Service contractors Chapter 12 : Floor plans & Layouts |
| 650 | |a Trade shows - Management |
| 910 | |a libsys:recno,2769 |
| العنوان | الوصف | النص |
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